WHO WE ARE
GOTAHAT was founded on a simple belief: what you wear should reflect who you are.
From OUTCAST NOVA, built for people who have struggled, evolved, and found their own light, to LINKSMAN Society, created for golfers who respect tradition, discipline, and the quiet strength of the game, GOTAHAT brings together brands with meaning. Every collection is designed to be personal, memorable, and authentic.
OUR PHILOSOPHY
We don't chase trends.
We build brands with purpose—brands that represent identity, confidence, and individuality. Every product begins with an idea, a story, and a point of view before it becomes something you wear.
OUR BRANDS
Every GOTAHAT brand has its own personality.
OUTCAST NOVA celebrates individuality and personal transformation.
LINKSMAN Society honors the traditions and values of the game of golf.
Wicked Road Warrior represents freedom, adventure, and life on the open road.
Future brands will continue this philosophy, each built around a unique story and authentic purpose.
OUR FOUNDER
Founded by Peter Mahmet, GOTAHAT reflects decades of experience in apparel, golf, motorsports, licensing, product development, and lifestyle branding.
The vision has always been the same: create products people connect with because of what they represent—not simply because of the logo they wear.
OUR DESIGN APPROACH
We believe thoughtful design begins long before the first sketch.
Every detail—from materials and color to branding and presentation—is considered with one objective: create products that feel distinctive, comfortable, and meaningful.
Good design isn't loud. It's remembered.
OUR VISION
Our goal is not to become the biggest.
Our goal is to build brands that people respect, retailers enjoy representing, and customers proudly wear for years.
We believe authenticity creates lasting value.
OUR PROMISE
Every GOTAHAT brand will remain true to its own identity.
We will continue creating original products with purpose, quality, and integrity while never losing sight of the people who inspire them.
Because what you wear should say something about who you are.